Sonar

Ask a question you never sent them.

Sonar is the part of GetBettr that works across everything. Not one call, not one thread: every conversation your business has had, on every channel, as one body of evidence. It finds the patterns, and it answers the questions.

A per-call summary

“Customer called about a delayed onboarding, expressed frustration, agent apologised and offered a follow-up.”

Useful. Also the tenth one this month, and nobody counted.

A Sonar answer · illustrative

“Onboarding delays came up in 31 conversations this month, up from 12 last month. Nine named a competitor. Six were by email and two in person; the rest were calls.”

The same problem, seen across the whole record instead of one call at a time.

Two ways it works

It watches, and it answers.

Pattern detection
Sonar reads across interactions, not within them. It notices what is rising, what is new, and what keeps turning up together: the same complaint from three locations, the same competitor named in a call and an email a week apart, the phrase your best agent uses that nobody else does.
Ask anything
Type a question in plain language. Sonar answers from the whole record, tells you how many conversations it drew on and from which channels, and lets you open the conversations behind the answer.
Worked example

One question, the whole record.

Illustrative. The shape of the answer is what Sonar produces; the numbers here are an example.

SonarSearching 11,482 conversations · calls, email, in personIllustrative example
Ask

What do customers at the Dartmouth location complain about that the other locations don’t?

Answer

Two things stand out at Dartmouth and nowhere else.

  1. Parking and access. 23 mentions in the last 90 days, almost all in person at the counter. None at other locations.
  2. Appointment times slipping. 14 mentions, mostly by phone. Other locations average three.

Sentiment at Dartmouth is otherwise in line with the other locations. Staff are mentioned positively at a similar rate.

Drawn from212 calls96 email threads41 in-person visits

Questions people ask

Start with what you already wonder about.

Owners and operators

The questions you would ask a very patient colleague who had sat in on every conversation.

Ask Sonar“What changed in what customers say about us since we raised prices?”

Customer service leads

What is driving contacts, and what the good resolutions have in common.

Ask Sonar“Which issues take more than one contact to resolve?”

Sales leads

Why deals close, why they stall, and what prospects say when they think you are not listening.

Ask Sonar“What objections came up in the last 20 lost deals?”

Compliance

What was said, by whom, and whether it should have been.

Ask Sonar“Find every conversation where a guarantee was offered verbally.”

Franchise operations

Location against location, on the same questions, from the same record.

Ask Sonar“Rank locations by how often customers mention wait times.”

Field services and trades

What the technician heard on site, which never used to make it back to the office.

Ask Sonar“What did customers ask our technicians for that we don’t offer?”

Why coverage matters

Sonar is only as wide as what it can see.

A query layer over phone calls alone answers questions about a minority of the customer relationship. Sonar works over calls, email and in-person conversations together, which is the only way the answer is about your customers rather than about your phone system.

Three channels, one record →

Where you reach it
  • Web interfaceAsk, read the answer, open the conversations behind it.
  • Summary emailsWhat Sonar noticed this week, delivered to the people who need it.
  • MCP serversAsk from inside Claude or any assistant that speaks MCP. How →

Bring a question.

The best 15 minutes we spend with anyone is answering a question they’ve wondered about for years.